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Bobbie Johnson, idiot savant and technology correspondent at the Guardian.

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Sausage is all we do

The other day I saw an advert for a sausage company called Johnsonville. Their slogan? “Sausage is all we do”.

JOHNSONVILLE: SAUSAGE IS ALL WE DO

Blimey, I thought: that’s bloody brilliant.

So I sent them an email.

Hello my name is Bobbie Johnson. I love sausages of all descriptions: big ones, small ones, brats, links, smoked, you name it, I’ll eat it.

And since my name is Johnson too, I feel an affinity with your company that I would like to display publicly through the medium of a T-shirt.

My dream scenario is that you have a stockpile of tees with your logo and slogan on: “JOHNSONVILLE: SAUSAGE IS ALL WE DO.”

Can you fulfil my dream? You would win a fan for life, and have your fine products advertised wherever I go.

I thought little of it until we returned from a few days away, and I noticed a mysterious envelope in our pile of post (note the Johnsonville logo in the top left).

Johnsonville 1

How exciting!

I opened the envelope, and discovered a card - embossed, no less, with the Johnsonville seal.

I was on tenterhooks.

Johnsonville 2

The anticipation.

The sweet
anticipation
and then…

I opened it up to find a canned message and two $1 off coupons for Johnsonville sausages.

Johnsonville3

How disappointing. My dreams of a sausage-related T-shirt dashed in seconds.

I may never recover.

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end